In April, US retail sales increased 0.1% to $724.1 billion, surpassing expectations of no change

    by VT Markets
    /
    May 15, 2025

    Retail Sales in the United States increased by 0.1% in April, reaching $724.1 billion. This rise exceeded the market expectation, which anticipated no change from the previous month.

    The revised reading from March showed a 1.5% increase in sales, up from the initially reported 1.4%. Annually, Retail Sales rose by 5.2%.

    Three month comparison

    For the period covering February to April 2025, total sales recorded a 4.8% increase compared to the same timeframe in the previous year. However, retail trade sales saw a decrease of 0.1% from March 2025, although they were still 4.7% higher than the year before.

    Following the report, the US Dollar Index experienced slight pressure, maintaining a level below 101.00. This decrease highlights market challenges amidst evolving economic conditions.

    The April uptick of 0.1% in US Retail Sales, taking the total to $724.1 billion, managed to outdo market forecasts which had expected a flat reading. While it wasn’t a large increase, it had weight because it contradicted the consensus, which can tilt sentiment, especially in short-duration contracts.

    We also saw a minor adjustment to March’s figures—revisions brought it up from 1.4% to 1.5%, which added to the sense that the early spring period wasn’t as soft as some anticipated. Even that half-step upward revision changes how models are run, particularly for those relying on trailing data to inform rate expectations.

    On an annual comparison, a 5.2% rise in Retail Sales gives a broad base to consumer demand strength, allowing for the idea that consumption, despite rate pressures, remains firm. That lends weight to views that inflationary pressures from demand aren’t cooling quickly. The three-month change between February and April shows a 4.8% rise year-on-year, which further supports this line of thinking.

    Impact on financial markets

    However, when we narrow in on retail trade sales, excluding some volatile categories like food services, April edged down 0.1% from March. That brings balance to the report. The monthly decline in core areas, even when minor, may carry more influence for short-maturity risk, particularly as it comes with broader gains in the year-on-year numbers.

    This data backdrop applied downward force on the US Dollar Index, pulling it slightly below the 101.00 mark, despite the overall strength in the headline figures. That may appear contradictory at first glance, but not if we interpret the move through the lens of implied expectations.

    Markets responded as though the broader pricing power is still steady, while the latest month’s soft retail trade figure adds doubt about consistency. That mix raises questions: is momentum slowing, or just pausing?

    For now, the shift in the dollar tightens the short end in interest rate bets. Selling pressure on the greenback adds some weight to leveraged FX plays, likely driven by rebalancing rate outlooks. Treasury traders will interpret the data with rate sensitivity near the front end, leaning away from further hikes and tempering volatility in December contracts.

    In this context, spreads and collars need adjustment. Open interest near the belly of the curve may shift into more defensive spreads. On the other hand, equity-linked derivatives that price in upside consumer strength may remain stuck given the mixed nature of the report.

    Yields remain sensitive, as the Fed remains data-dependent. Any further sign of softening monthly input from sales or employment can sway December or February pricing. Traders might consider re-evaluating exposure tied to the terminal rate, as well as the latency in consumption’s pull on inflation.

    We’ll stay defensive in short-term structures while reassessing delta risk towards the end of Q2. Volatilities will hinge more on incoming inflation prints rather than occasional bumps in the consumption profile, particularly as revisions continue to smooth out volatility in the headline series.

    The recent pressure on the Dollar Index suggests leaning away from outright directional calls and instead favouring range-based structures in FX. The short-term data disconnect between monthly and annual readings calls for measured adjustments, not heavy repositioning.

    It’s not the absolute levels, but the pace of change that now matters. That might be enough to reprice strike skew as implied volatility regains balance.

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