Trump’s tariff reduction on Japanese cars is positively portrayed, though buyer costs soon increase

    by VT Markets
    /
    Sep 5, 2025

    Tariffs on Japanese automobiles have been adjusted by Trump, rising significantly from almost zero to 15%. Initially set at 27.5%, they have now been reduced to this new rate following an order signed by Trump.

    Recent headlines have been reporting these changes as a lowering of tariffs on Japanese cars. However, this appears to depend on the context and timeframe, as these vehicles were previously tariff-free a few months ago. Starting in a week, the added cost will affect purchasers due to the 15% tariff imposition.

    Volatility in Tariffs

    We’ve just seen a masterful political play with Japanese auto tariffs. What was recently a zero-percent tariff is now set to be 15%, yet it’s being framed as a reduction from a higher, threatened rate. This kind of headline-driven volatility is exactly where derivative traders need to focus.

    The most direct play involves the Japanese automakers, who we know relied on the U.S. for a significant chunk of their profits in 2024. With Japanese brands holding roughly 38% of U.S. market share last year, this new 15% cost will directly hit their bottom line. We should be looking at buying puts on names like Toyota and Honda, or using options spreads to bet on increased volatility in the coming weeks.

    We should also watch the USD/JPY currency pair very closely. Historically, during the trade disputes we saw back in the 2018-2019 period, the yen often acted as a safe haven and strengthened against the dollar amid policy uncertainty. A sustained trade spat could push the yen higher, so currency options protecting against a drop in USD/JPY could be a smart hedge.

    Impact on Market Dynamics

    This isn’t just about cars; it’s about the unpredictable nature of trade policy being a market driver again. After a relatively calm August that saw the VIX hover around a low of 14, this move reminds us that a single announcement can inject fear into the entire market. This is a clear signal to consider buying call options on the VIX as a cheap way to insure against broader market turbulence.

    The key takeaway is that we are trading both the headline and the reality. We might see a brief, foolish relief rally in Japanese auto stocks because the tariff is “lower” than threatened, but the fundamental reality of a new 15% tax will eventually weigh on prices. The strategy is to watch for this potential dead cat bounce as an opportunity to initiate bearish positions for the medium term.

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